When the Fight for Power Gets Harder

What to do when fight turns hard, when the hot moment comes and the struggle for power becomes more intense, some other methods will be needed. The usual techniques can be used when the person(s) you're talking to has been open-minded and your powers of persuasion have been working from the very moment you started talking, . But what to do if you're dealing with someone whose mind is, from the start,closed to your ideas and influence or who feels he is in direct competition with you? Then things must be handled somewhat differently.

Most important, you have to be in control of the situation at all times. If in some moment you feel your control is slipping out of your hands, do immediately something to regain it, Sometimes you could do something vividly dramatic and totally bewildering to the other person, like suddenly shouting or pounding on your desk. Or you could press a secret buzzer to have someone rush in and interrupt when the other side is coming on too strong.

Never ever get into a power struggle when you're at any kind of a disadvantage; especially if you're tired or when the discussion turns to a subject in which the other guy is an expert. Always focus your own mental energy and project your thoughts into his mind. Look him straight at the eyes, gather your self confidence and always try to gain his. have a picture in your mind of a victory over this person bigger than the victory you need to achieve your aims. And whatever you do, never lose; that is, if you realize that you can't beat him, then leave. It's much better not to have victory than to have a defeat.

Say whatever does the trick

Making a lot of money is in most cases a process of convincing people, of selling yourself, your service, your product. And the trick is to tell the people what they want to hear. The problem here is to find out what they really want to hear. So you can start out by giving them basic information about what you're selling. then continue with your sales approach, always watching their reactions carefully. When you see their eyes light up and they then lean forward with interest, then continue on the topic that has aroused that interest, no matter how strange or odd it may seem to you. And of course, do the opposite when you reach any of the usual parts of your presentation, if the prospect shows less than the normal amount of interest; that is, shorten that part and go on the the next.

From Start to Finish

Normally you will start out telling them what the product or service is or does, followed by the kinds of benefits people usually get from using it and some examples of ways, both usual and unusual, that other folks have used it. Many times it will be helpful to mention that "Mr. Anderson, you know, the big shot, just bought two of them for his own use", or that "the XYZ Corporation recently bought seven of them for their executives". Or if you're selling a more heavy duty item, that "Smith's Construction Company has been using them for years". If it's almost a custom made item, tell them they're one of the select few who will even get a chance to buy it. If you have an opportunity to talk to his wife or a friend of his, play along with that other person and have them unknowingly hinting to the customer that "it certainly sounds like a good deal". If his kids are with him, get them to needle him into buying it. Use any method that works.

Let's suppose the guy seems convinced but he can't seem to make up his mind to actually sign the contract or hand over the money to perform the purchase. Sometimes in this moment is helpful to imply that maybe he really can't afford it. He might buy it just to show you he isn't poor. Another great strategy that sometimes works in moments of desperation to close a sale is to make him feel guilty if he doesn't buy. Imply that he deliberately wasted your time and energy, the he's rotten and thoughtless, that he just wanted to make a phony impression on his wife or girl friend or anyone who is there with him. You might want to say all this very loudly, almost yelling, so that a crowd gathers and you shame him into buying. Or you can try another method to clinch the sale, offer him a "special bonus". Say you'll give him a longer time to pay, or a contract for "free" servicing or that you'll add on a bonus of another item "free". Actually he may have been entitled to this "extra" all along, but if you haven't mentioned it, then now's the time. Try to keep one or two tings in reserve as your last pieces of ammunition.

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To Sum It Up

Always prepare yourself in advance so you know the other man's point of view; if you're able to benefit him, he'll probably jump at the chance to let you make money off him. Tell him what he wants to hear. And above all, keep eyes and ears open for any information, clues or tip-offs, favorable or unfavorable, that will give you the tools and powers to persuade him.

In the every day power battle called life, victory will go to those who find the right weapons and use them. So keep yours at hand; fight to get a head start and don't lose it. Be in permanent alert for clues you can use to your advantage. Present yourself with confidence , broadcast your will power, speak and move with assurance, and, to make sure they get the message, have the clothes, car, office and the other outer appearances of power and money. Remember that people in most cases believe what they see, and if you look like you've got it made, then you will have it made.